I don't design screens.
I design stories that move.
About Me
I am a design leader shaping intuitive, emotionally resonant experiences across luxury, e-commerce, and emerging tech.
My Skills
Experience
Led design strategies that boosted engagement by 25%, conversions by 30%, and helped launch flagship experiences for brands like Bvlgari—while scaling systems and teams across 7+ years in luxury and tech.
2024
Redefining luxury at first glance
Transformed Tata CLiQ Luxury's chaotic homepage into a strategic, contextual experience that serves users, brands, and business teams simultaneously. Led design strategy and team collaboration to deliver 300% increase in brand engagement and establish new standards for digital luxury in India.
Design Strategy & UX Vision
Data Informed Design
UI & Visual Design
Stakeholder Management
2024
What’s New
2024